The Portable Printer Market Analysis: Opportunities and Challenges

The global portable printer market was valued at USD 1,200.7 millions in 2020. It is projected to increase 10.5% during the forecast period. The rapid rise in demand for compact, lightweight, and small-sized printers by the working population, small and medium-sized businesses, vendors, and private businessmen, is driving market revenue growth. Other key factors driving the rise in home printing sales include increasing popularity, shift to work from home and homeschooling following the COVID-19 epidemic. Demand for home printing is increasing due to a steady shift towards blended learning that includes both digital learning and physical learning. The demand for portable printers is expected to grow due to increased growth in online and offline channels, especially in developing countries like India and China. The growing demand for portable printers is due to their portability and ability to be used anywhere, unlike traditional printers. The high quality printing results are also driving increased use in restaurants, shops, petrol bunks and hotels.

This is the first research report that includes the most current information about the Portable Printer Market, as it has been affected by the COVID-19 Pandemic. The future growth of the Portable Printer market is at risk due to the global health crisis. This report evaluates the significant changes in the business environment caused by the pandemic and examines the most important market aspects that have been greatly affected by it. The report thus expounds on the rapidly changing market scenario in this COVID-19 era, which aims to help businesses involved in this sector overcome the pandemic’s gripping effects and formulate new growth strategies to boost the COVID-19 preparedness.

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Report Features Key Market Competitors

Canon Inc., Brother Industries, Ltd., Brother Industries, Ltd., Honeywell International Inc., Fujitsu Limited, HewlettPackard Enterprise, Printek, LLC, TOSHIBA TEC CORPORATION, Polaroid Corporation, Zebra Technologies Corporation

The Report’s Key Highlights:

• The market report can be divided into three segments based on technology: impact, thermal, and inkjet. Because it is widely used for printing documents, asset management tags and in the creation of safety designs and barcode labels, thermal segment is expected see a rapid revenue CAGR. Thermal printers are expected to be in high demand due to their durability, superior quality print, and low maintenance costs.

• On the basis of industry vertical, the market report is segmented into transportation & logistics, healthcare, telecom, retail, others. Among these, transportation & logistics segment is expected to register robust revenue CAGR during the forecast period due to increasing need of cost effective receipt printers, and technological advancements in portable computing.

• The Asia Pacific portable printer market will experience the fastest growth rate and be dominant in other regions over the forecast period. This is due in part to the rapid growth of ecommerce and the ongoing trend toward remote working owing to Covid 19 pandemics in several countries in Asia.

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Segmentation of the Portable Printer Market

• Technology Outlook (Revenue, USD Million; 2018–2028)

• Industry Vertical Outlook (Revenue, USD Million; 2018–2028)

  • Transportation & Logistics
  • Healthcare
  • Telecom
  • Retail
  • Other

• Regional Outlook (Revenue, USD Million; 2018–2028)

  • North America
    1. U.S.
    2. Canada
    3. Mexico
  • Europe
    1. Germany
    2. France
    3. U.K.
    4. BENELUX
    5. Italy
    6. Spain
    7. Rest of Europe
  • Asia Pacific
    1. China
    2. Japan
    3. South Korea
    4. India
    5. Rest of APAC
  • Latin America
    1. Brazil
    2. Rest of LATAM
  • Middle East & Africa
    1. Saudi Arabia
    2. UAE
    3. South Africa
    4. Rest of MEA

Market Analysis by Region:

• North America (U.S., Canada)
• Europe (U.K. Italy, Germany France, Rest of EU
• Asia Pacific (India, Japan. China, South Korea. Australia, Rest of APAC).
• Latin America (Chile. Brazil. Argentina. Rest of Latin America.
• Middle East & Africa (Saudi Arabian, U.A.E. South Africa, Rest Of MEA)

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The Report’s Key Objectives

• Analyse of the Portable Printer Market Size and Share for the Period 2020-2028
• Extensive analysis of the key players of the market by SWOT analysis and Porter’s Five Forces analysis to impart a clear understanding of the competitive landscape
• Analyse of the current and future trends, drivers, limitations, opportunities, threats, growth prospects and risks in the global Portable Printer market
• Through the analysis of the promising segments, we can analyze the growth prospects and the implications for investors and stakeholders.
• For established players as well as new entrants, we offer strategic advice to help them capitalize on the emerging opportunities for growth.

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